Self-study
Packaging is vital to a product's commercial success. ███ ████████ ███ █████ ██ █ ███████ █████ ██████████ █ █████ █████████ ███████ █████ █████████ ██ █████ █████ ██████ ████████ █████████ ███ ███ ███ ███ ███████ ████ █████████ ██████ ███████ ███ ████ ██████ █████████ ██ ████ ████ ███ ███ ███████ ███████ ██ ███ █████████ ████ █████████ ██████ ████ ███ ███ ███████ █████ █████ ███████ ████████ ██ ███ ████ ██ ███████████ ███ █████████ ██ ███ ███ ████████
Summary
The stimulus discusses the importance of packaging for a product's commercial success. It gives an example of a popular drink that introduced a "new, improved" version. It succeeded in blind taste tests but failed in the market because the packaging was almost identical to the earlier version. This led customers to expect the new product to share certain features of the old, an expectation that was not satisfied.
Strongly Supported Conclusions
Commercial success depends on the packaging of a product (necessary condition).
If the packaging of a product creates expectations it does not meet, it will not succeed.
7.
Which one of the following ██ ████ ████████ █████████ ██ ███ ███████████ ██████
a
Proper product packaging ██ ████ █████████ ████ ███ ███████ ██ ███ ████████
This comparative statement is too strong to support. While the passage says that packaging is “vital,” there is no evidence that it is more important than the quality of the product. The quality can be just as (or more) vital.
b
Products generally succeed ██ ███ ██████ ██ ████ ███ ████████ ██ █ ██████ ████ ██████████ ████████ █████ ███████
This is too strong to support. The stimulus does not give information about when/how products “generally” succeed. All we know is that this product failed because its packaging did not satisfy its expectations.
c
Changing the packaging ██ █ ███████ ████ ███ ███████ ███ █████████ █████ ██████ ███ ███████ ██ ████ ████████
There is no support for this. The stimulus does not discuss the effects of solely changing packaging without changing the product.
d
To succeed in ███ ███████ █ ███ ███████ ██████ ███ ██ ████████ ██ █ ███ ████ ███████ ████████████ ████ ██ ████ ███ █████
This directly addresses the reasoning. The stimulus says that packaging is “vital” to a product’s commercial success. Thus, if a product is to succeed, it must not be packaged in a way that creates unfulfilled expectations (exactly what the example drink does).
e
An improved version ██ ██ ████████ ███████ ████ ████ ██████ ████ ███ ███████ ███████ ██████ ███ ████████ ███████ ██ ████████ ████ ███ ███████ ████
This is too strong to support. There is no guarantee that an improved version of a product will sell better if it is packaged differently.