PT113.S3.Q5 > Question

SECTION 1 · rc

PASSAGE 1

Question 1 Question 2 Question 3 Question 4 Question 5 Question 6 Question 7

PASSAGE 2

Question 8 Question 9 Question 10 Question 11 Question 12 Question 13

PASSAGE 3

Question 14 Question 15 Question 16 Question 17 Question 18 Question 19 Question 20 Question 21

PASSAGE 4

Question 22 Question 23 Question 24 Question 25 Question 26

SECTION 2 · lr

Question 1 Question 2 Question 3 Question 4 Question 5 Question 6 Question 7 Question 8 Question 9 Question 10 Question 11 Question 12 Question 13 Question 14 Question 15 Question 16 Question 17 Question 18 Question 19 Question 20 Question 21 Question 22 Question 23 Question 24 Question 25 Question 26

SECTION 3 · lr

SECTION 4 · lr

The executives conclude that advertising time will be no harder to sell next fall than last fall. This is because, despite the increased cost of advertising time, advertisers will still profit from TV advertising.

The executives assume that advertisements, despite the price increase, will remain profitable enough to encourage advertisers to purchase TV advertising time as much as before, rather than looking to some other form of advertising that might produce higher profits.

This weakens the TV executives’ argument. Since production and distribution are getting more expensive, companies might try to cut costs on advertising to save money.

It would be useful to know if the actual size of the audience was changing, to determine how beneficial TV ads would be for companies. But just knowing about the system for audience ratings doesn't give us that information. This doesn't strengthen the argument.

This would weaken the argument. If the minimum block of time available for purchase is longer, and advertising time is also increasing in price, then it seems like advertising time will be harder to sell overall.

This doesn't strengthen the argument. Whether the buyers of advertising time sell products or services doesn't help us determine how difficult it will be to sell advertising time next fall.

This tells us that in the next 12 months, viewership will be 12% higher than it is now. So even though the cost of advertising time is increasing, the number of viewers is also increasing by a similar percentage, which might offset the price increase and explain why advertising time will be no harder to sell next year.

PrepTest 113 - Section 3 - Question 5

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