Subscription pricing
People aged 46 to 55 spend more money per capita than people of any other age group. ██ ██ ██ ████████ ████ ████ █████████ █████████ ████████ ████████ ██ ███████████ ████ █████ ██████ ███████████ ██ ██████ ████ ██ ███ ██████ ███████ █████ ███ ████ █████████ █████ ██████████ ███████████ █████ ████ ███ █████ ██ █ ██████████ ███████████ ████ ███████ ████████ ██ ███ ██████ ██ ██████ ████ ██ ███ █████ ███ ███ ██ ████████ ██ ██ ████████ ██ ████ █████
"Surprising" Phenomenon
People aged 46-55 spend the most money of any age group, but TV advertisements are aimed almost exclusively at the 25-under group.
Objective
Advertisers have to have some rationale behind their seemingly irrational advertising strategies. The right answer will likely be a hypothesis that explains a difference in consumer behavior between the 25-and-under and 46-55 age groups. This difference must suggest that advertising to the 25-and-under group is more effective, to the extent that advertisements should be almost exclusively aimed at them.
13.
Which one of the following, ██ █████ ████ █████ ██ ███████ ███ ████████ █████ ██████ ██████
a
The expense of ██████████ ███████████ █████ █████ ██ ███████ ███ █████████ ██ ██████ ██████ ███ ███ ████ ██████ ██ ████████ █████ █████████
b
Advertising slots during ████ ████████ ██████ ██████ ████ ███ ████ ████ ███████████ █████ ██████ ███████ ███████ █████ ███████ ██████████ ███ █████ ███████
c
When television executives ██████ █████ █████ ██ ██████ ████ ██ ██ █████████ ██ █████ ██ ███ ██████ ███████ █████ ██████ ████ ██ ███ ██████
d
Those who make █████████ █████ ██████████ ███████████ ███████ ████ ██████ █████ ████ ██ ██████ █████ ██████ █████ ██████ ███████
e
When companies advertise ████████ ████████ ██ █████ ██████ ████ █████ █████████ ██ ██████ ████ ██ ███ █████