Marketing agent: A survey of my business clients reveals that, Support of those who made a profit last year, 90 percent made at least $100,000 in profit for the year. ██ █████ ██████ ███ ███ ██ █████ ██████████ ████ ██ ██████ ██████ ██ ████ ████ ████████ ███ ██ ███████ ██ ██ ████████ ███████ █████████ █████ ███████ ██ █████ ███████ ████ █████
The marketing agent concludes that 90% of his clients increased their profits at least tenfold last year. He supports this by saying that 90% of his clients who made a profit last year earned at least $100,000, and none of them had earned more than $10,000 in previous years.
The marketing agent concludes that 90% of his clients increased their profit tenfold last year based only on the fact that 90% of his profitable clients did so.
This is the part-to-whole flaw. The agent assumes that what’s true of a subset of his clients applies to all of his clients. But it’s possible that only a few clients were profitable last year, and while 90% of them increased their profits tenfold, most clients didn’t profit at all.
The reasoning in the marketing ███████ ████████ ██ ████ ██████████ ██ █████████ ██ ███ ███████ ████ ███ ████████
overlooks the possibility ████ ███ ████████ ███████ ███ ████ ████ ████ ████████ ████ ████ ████ ████ ████████ ████ ████ ████████
fails to explain ███ ████ ██ ███ ████████ ███████ ███ ████ █ ██████ ███ ███ ████████ █████ ███████ ██ █████ ███████ ████ ████
draws a conclusion █████ ███ ██ ███ ████████ ███████ ████ ████████ █████ ███ ████████ ███████ ███ ████ █ ██████ ████ ████
treats conditions that ███ ██████████ ███ ██████ █ ██████ ██ ██████ ████ ███ █████████ ███ ██████ █ ██████
overlooks the possibility ████ ███ ███ ██ ███ ████████ ███████ ████ ██ ██████ ██████ ██ ████ ████ ███████ ████ ████