The Internet makes possible the instantaneous transmission and retrieval of digital text. ██ ██ ██████ ███████ ████ ████ ████████ ████ ████ ██ ███ ████████████ ██ ███████ █████ ██ █████████ █████ ████ ███ ████ ██████ ██ ████████ ███████ ██ ████████ ██████████ ████████ ███
█████ ███ ███████ ███████████ ██ █ ████ ██████ ████████ ██ ████████ ██████████ ███████ ███████████ ███ █████ ██ ████████████ ████████ █████ ██ ███████████ ███ ██ ██████ ███████ ██████████ ████████ █████ ██ ██████ ███████ ███ █████████ ██████ █████ ██ ███████████ ████ █████ ████ ███████ ██████████ ████ ████ █████████ ████ ███████████ ███████████ ███
█████████ ███ ███████████ ██
The author uses the phrase
the fees collected ██ ████████ ██████ ████ █████ ███████
This isn’t a description of the expenses associated with traditional book publishing and sales.
the price paid ██ ████ █████ ███████ ███ █████
This isn’t what the author refers to, because the author still believes books will be printed.
the royalties paid ██ ███████ ██ █████ ██████████
This isn’t a description of the expenses associated with traditional book publishing and sales.
the costs specific ██ ███ ██████ █████ ██ ███████████ ███████ █████
This best captures the expenses that will no longer exist under the digital publishing model, as listed at the beginning of P2.
the total sales ██ █ ████ █████ ███ █████ ██ █████ █████ ████████ ██████ ██ ███ ██████████
Although the author mentions the cost of returning unsold books as one of the expenses of retail publishing, it’s just one expense. It would make sense for this phrase to refer to just one of the expenses listed by the author.
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