LSAT 132 – Section 2 – Question 22

LSAT 132 - Section 2 - Question 22

December 2010

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Question
QuickView		 Type Tags Answer
Choices		 Curve Question
Difficulty		 Psg/Game/S
Difficulty		 Explanation
PT132 S2 Q22
+LR
Weaken +Weak
Causal Reasoning +CausR
Net Effect +NetEff
Value Judgment +ValJudg
A
2%
157
B
27%
160
C
5%
156
D
63%
166
E
3%
157
147
158
169
 +Harder 148.345 +SubsectionMedium

Drug company manager: Our newest product is just not selling. One way to save it would be a new marketing campaign. This would not guarantee success, but it is one chance to save the product, so we should try it.

Summarize Argument
The drug company manager concludes that her company should try a new marketing campaign for their newest product. The advertising campaign wouldn’t guarantee success, but it would give the product a chance.

Notable Assumptions
The drug company manager assumes that the marketing strategy should be given a shot because it has a chance at success. This means the manager believes that the new product is worth investing resources in without any guaranteed outcome, and that investing such resources would be a wise move for the company.

A
The drug company has invested heavily in its newest product, and losses due to this product would be harmful to the company’s profits.
This seems to strengthen the author’s argument. Given how much the company has already invested in the product, everything possible should be done to increase the product’s sales.
B
Many new products fail whether or not they are supported by marketing campaigns.
The author agrees that marketing campaigns don’t guarantee success.
C
The drug company should not undertake a new marketing campaign for its newest product if the campaign has no chance to succeed.
The campaign has some chance to succeed.
D
Undertaking a new marketing campaign would endanger the drug company’s overall position by necessitating cutbacks in existing marketing campaigns.
Rather than simply cutting their losses on the new product, the drug company would risk their overall position by launching a new marketing campaign. Thus, there’s a good reason not to try out the new marketing campaign.
E
Consumer demand for the drug company’s other products has been strong in the time since the company’s newest product was introduced.
To weaken the author’s argument, we would in fact want demand to have been weak for the company’s other products. As it is, strong demand for other products suggests the company may be in the position to take a risk on their newest product.

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LSAT PrepTest 132 Explanations

Section 1 - Reading Comprehension

Section 2 - Logical Reasoning

Section 3 - Reading Comprehension

Section 4 - Logical Reasoning

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